It’s not magic. It’s lawn fertilization. Fertilization plays a major role in helping your lawn look its best all year long. That’s why lawn fertilization is a key part to our lawn treatment program. Your lawn needs the right nutrients to survive and thrive. Environmental conditions, insects, inconsistency in the amount of soil moisture and diseases can threaten the health of your lawn year-round. One of the best ways to protect your lawn is to provide it with the right nutrients. Fertilization provides those nutrients for lawn growth, so you can experience the following benefits: vibrant green color, higher grass density, faster, healthier growth, quicker recovery from pest and weed damage, and resistance to stress conditions.